First made1975
Made by thenAmerican Chicle (Warner-Lambert)
Made by nowDiscontinued (2019)
StatusDiscontinued
TypeChewing gum
What it is
Square gum with a liquid center that squirts when you bite.
The story
- 1975: first made by American Chicle (Warner-Lambert).
- 2019: discontinued.
Fun facts
- Flavors included cinnamon, peppermint, spearmint and bubble gum.
- The maker stopped making it in 2019.
Is Freshen Up gum still made?
No. Freshen Up gum was discontinued in 2019. You can't buy it new today. If you miss it, try Bubble Yum and Hubba Bubba, which are still made.
If you like Freshen Up gum
- Bubble Yum (1976): A soft, easy-to-chew bubble gum in chunky pieces.
- Hubba Bubba (1979): A soft bubble gum made to be less sticky, so a popped bubble peels off your face more easily.
- Big League Chew (1980): Shredded bubble gum in a pouch, made to look like chewing tobacco.
- Razzles (1966): A candy that turns into gum as you chew it.
See every candy from the 1970s or all chewing gum.
Frequently asked questions
When did Freshen Up gum come out?
Freshen Up gum was first made in 1975, by American Chicle (Warner-Lambert).
Who makes Freshen Up gum now?
Nobody. Freshen Up gum was discontinued in 2019.
Is Freshen Up gum discontinued?
No. Freshen Up gum was discontinued in 2019. You can't buy it new today.
Questions and memories from readers
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Sources
Checked October 22, 2026. Freshen Up gum is a trademark of its owner; this page is not connected to the maker. How we check our facts.
