Skip to content
Original Candy House

Chewing gum · 1980s

Bubble Tape

Six feet of bubble gum rolled up in a round plastic case about the size of a hockey puck. First made in 1988 by Wrigley.

Still made 1988

Bubble TapeSINCE1988STILL MADE
Our illustration, not the real wrapper.
First made1988
Made by thenWrigley
Made by nowWrigley (Mars)
StatusStill made
TypeChewing gum

What it is

Six feet of bubble gum rolled up in a round plastic case about the size of a hockey puck.

The story

  • 1988: first made by Wrigley.

Fun facts

  • The slogan: "It's six feet of bubble gum, for you, not them."
  • At its peak in the early 1990s, more than a million cases were made each week.

Is Bubble Tape still made?

Yes. Bubble Tape is still made, by Wrigley (Mars). Look for it at candy shops that stock old-fashioned candy, or search for Bubble Tape on Amazon.

If you like Bubble Tape

  • Big League Chew (1980): Shredded bubble gum in a pouch, made to look like chewing tobacco.
  • Hubba Bubba (1979): A soft bubble gum made to be less sticky, so a popped bubble peels off your face more easily.
  • Bubble Yum (1976): A soft, easy-to-chew bubble gum in chunky pieces.
  • Freshen Up gum (1975): Square gum with a liquid center that squirts when you bite.

See every candy from the 1980s or all chewing gum.

Frequently asked questions

When did Bubble Tape come out?

Bubble Tape was first made in 1988, by Wrigley.

Who makes Bubble Tape now?

Wrigley (Mars).

Is Bubble Tape discontinued?

No. Bubble Tape is still made by Wrigley (Mars).

Questions and memories from readers

Remember Bubble Tape, or have a question about it? Share it here. We add the best to this page.

Ask a question

We can’t reply privately. Useful questions get answered here on the page.

Sources

Checked October 22, 2026. Bubble Tape is a trademark of its owner; this page is not connected to the maker. How we check our facts.

More candy from the same years